Print Email Facebook Twitter Employer Attitudes towards Peak Hour Avoidance Title Employer Attitudes towards Peak Hour Avoidance Author Vonk Noordegraaf, D.M. Annema, J.A. Faculty Technology, Policy and Management Department Infrastructures, Systems and Services Date 2012-10-19 Abstract Peak Hour Avoidance is a relatively new Dutch mobility management measure. To reduce congestion frequent car drivers are given a financial reward for reducing the proportion of trips that they make during peak hours on a specific motorway section. Although previous studies show that employers are not eager to support mobility management measures, employers are nevertheless an important stakeholder. They can provide their employees with alternatives such as other travel times, work locations or travel modes and encourage their use. This paper investigates the attitudes of Dutch employers towards Peak Hour Avoidance. Exploring the factors that influence these attitudes may help to fully utilise employer support. The data from 103 employers were collected through a web questionnaire. A structural equation model on the employer support for Peak Hour Avoidance was estimated. The results demonstrate that the size of the organisation and sector only have an indirect effect on the support for Peak Hour Avoidance. Results reveal that most support for Peak Hour Avoidance can be expected from organisations who feel responsible for influencing the commuting behaviour of employees, that have human resource managers with a positive attitude towards Peak Hour Avoidance, with flexible working times and that have already implemented mobility management measures. The largest contribution to PHA that can be expected from employers is providing employees with flexible working times and encouraging employees to fully utilise this option as an alternative for driving in peak hours. This would not only be beneficial for PHA but for a wide range of mobility management initiatives as well. Subject employer attitudesmobility managementpeak hour avoidancepricingstructural equation modellingThe Netherlands To reference this document use: http://resolver.tudelft.nl/uuid:456e0e1a-9df1-4499-aea3-8c15da1e6389 Publisher Delft University of Technology ISSN 1567-7141 Source European Journal of Transport and Infrastructure Research (EJTIR), 12 (4), 2012 Part of collection Institutional Repository Document type journal article Rights (c) The Author(s) Files PDF Vonk_Noordegraaf_2012.pdf 285.43 KB Close viewer /islandora/object/uuid:456e0e1a-9df1-4499-aea3-8c15da1e6389/datastream/OBJ/view