Beyond feedback systems: New value propositions that stimulate energy efficiency in households

Beyond feedback systems: New value propositions that stimulate energy efficiency in households

De Vries, S.S.R.

Mugge, R. (mentor)
Silvester, S. (mentor)
Geelen, D. (mentor)

Industrial Design Engineering

Product Innovation Management

Master of Science Strategic Product Design

2016-03-03

The increase of decentralized energy generation and the increase of global attention for sustainable energy usage are developments that increase the demand of consumers to get insight in their energy consumption and in possible improvements that could increase the efficiency and sustainability of the energy usage. Current products and services for consumers focus on providing insight into energy usage data, to enable the users to gain knowledge about their energy consumption and the possible improvements. Based on interviews with end-users, it appears however that many consumers are not willing to, or capable of, interpreting the data into relevant information. They do not have enough knowledge to use the resulting data, or they do not want to put too much effort in getting and understanding the data. New Product-Service-Systems (PSSs) should therefore focus on increasing the capability of consumers to understand the data and on increasing the willingness to buy and use these new PSSs. Three horizons are defined to categorize new PSSs of Fudura for the Business to Consumer (B2C) market: [1] insight & advice, [2] optimization and [3] Internet of Things (IoT). Eight concepts are proposed to fit in these three horizons and enable potential customers to stimulate energy efficiency in households. A roadmap is presented to explain the strategy that Fudura should use to reach the vision defined in the three horizons.

Home Energy Management System
Energy
Transition
Strategy
Roadmap

http://resolver.tudelft.nl/uuid:4993dc52-74c9-4f3f-8fa1-3237465bfbd3

Campus only

Student theses

master thesis

(c) 2016 De Vries, S.S.R.