The new Insider for BR-ND

This project has been carried out on behalf of branding agency BR-ND, aiming at redesigning BR-ND’s Insider tool to fit the changing market. The Insider tool is used to gain input and engage the organisation during brand innovation processes; a process performed by BR-ND together with a client to renew a brand on one or multiple aspects such as the purpose, strategy or appearance of a brand.

Subject

branding
platform
engagement

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http://resolver.tudelft.nl/uuid:6b1037fc-037a-4426-a152-e8b325b1962b

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Campus only

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Student theses

Document type

master thesis

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