Print Email Facebook Twitter The adoption and diffusion of Privacy-Enhancing Technologies Title The adoption and diffusion of Privacy-Enhancing Technologies: The factors that drive and impede the adoption and diffusion of Privacy-Enhancing Technologies of private communication and data storage Author Hup, Ben (TU Delft Technology, Policy and Management) Contributor Asghari, Hadi (mentor) Scholten, Victor (graduation committee) van Beers, Cees (graduation committee) Degree granting institution Delft University of Technology Programme Management of Technology (MoT) Date 2017-12-11 Abstract Privacy and security are perceived as of great importance. However, readily available Privacy-Enhancing Technologies (PETs) and their development, innovation and standardization is not very forthcoming. Indeed, the dominant business model is privacy invasive: gathering and using private data as part of the business model to safeguard continuity. Meanwhile, users want their digital privacy and security safeguarded. The research strategy consists of desk research (analysing transcripts and the literature) followed by a survey to quantitatively analyse and find drivers and barriers of Privacy-Enhancing Technology adoption and diffusion. The research objective is to discover what managerial and policy recommendations can be stated in order to help PET producing organizations to increase the adoption and diffusion of PETs in general. Subject Privacy-Enhancing TechnologyPETadoptiondiffusionmanagerialmanagementpolicyconsumerbusinessentrepreneurship To reference this document use: http://resolver.tudelft.nl/uuid:e1ea48b3-aee3-4cbc-985c-708949773057 Part of collection Student theses Document type master thesis Rights © 2017 Ben Hup Files PDF MOT2910_MSc_Thesis_Projec ... NAL_1b.pdf 3.2 MB Close viewer /islandora/object/uuid:e1ea48b3-aee3-4cbc-985c-708949773057/datastream/OBJ/view