TomTom for Sustainability: Valuation and improvements of the sustainability of TomTom

TomTom for Sustainability: Valuation and improvements of the sustainability of TomTom

Muhring, G.

Mooy, S.C. (mentor)
Brezet, J.C. (mentor)

Industrial Design Engineering

Design Engineering

Strategic Product Design

2009-11-09

TomTom is one of the leading firms in navigation devices. Their core business is Portable Navigation Devices (PND). The PND market is a fiercely competitive market. New products and features are launched within short periods of time. In order to stay competitive in the long run, it is crucial to look further ahead. As climate change is now an undeniable problem, environmental conscious behavior is growing among consumers and, with that, also their support for sustainable products and practices. Producing eco-friendly products will become more and more a necessity for companies like TomTom. As a result of the changing behavior in consumers and strong demands from governments, concerning the sustainability for consumer electronics and companies, new demands within TomTom will emerge. This project explores how sustainable TomTom is today and how they can improve their sustainability in the future. The degree of sustainability is determined by using a carbon footprint calculation by means of a Life Cycle Assessment (LCA) from one single PND. Subsequently, a carbon footprint comparison of the energy reducing services of a PND was measured. Finally, services and functions were developed, which improved energy reducing of a PND and these services and functions were translated in a roadmap.

sustainability
roadmap

http://resolver.tudelft.nl/uuid:79f0ce07-4395-4e52-81a7-a1bbd39da6b9

Campus only

Student theses

master thesis

(c) 2009 Muhring, G.